Melia Trinidad

Havana, Jan 15 (RHC) With more than three decades in Cuba and a bet that increases every year, the Spanish chain Meliá Hotels International will take on two new hotels that will soon be inaugurated in 2023.

They are the Sol Caribe Beach in the beach resort of Varadero and the Meliá Trinidad Península, in the city of Trinidad, in the central region of the country, where for the first time there will be an establishment, and according to the reports, there could also be a surprise in Havana.

In charge of managing and marketing more than 30 hotels in Cuba, with more than 14,000 rooms, Meliá International is the most important foreign company in Cuba's tourism industry.

This year, in addition to taking over other establishments, it intends to exploit new market segments such as wellness and health, based on the progress and prestige of Cuban medicine and its professionals.

Maité Artieda, director of Communication and Marketing at Meliá-Cuba, is interviewed on these and other topics.