Enjoy Travel Group plans to expand operations in Cuba this year
Havana, Jan 3 (RHC) The Spanish company Enjoy Travel Group, which specializes in wholesale travel services, has announced that it will expand its operations in Cuba this year, following a successful 2024 both on the island and globally.
According to a statement from the company, the year 2024 was marked by significant accomplishments, such as the consolidation of its global presence, the strengthening of its product and service offering, and the integration of advanced technology, marking a path towards a promising 2025.
Enjoy Travel Group has offices in 11 countries — Spain, Italy, Russia, Canada, Cuba, Mexico, the Dominican Republic, Colombia, Argentina, Chile, and Brazil. In 2024, it opened new offices in Canada and Spain, further enhancing its service capabilities in key markets.
Furthermore, the company decided to focus on its product range, including destinations in Europe and expanding its strategic areas, such as MICE (meetings, conferences, and incentive trips). This approach enables the company to cater to the needs of diverse and specialized markets.
It also strengthened its global visibility, participating in the most important international Tourism fairs, including FITUR (Spain), ITB (Germany), Salon de Montreal (Canada), ANATO (Colombia) and FITCuba (Cuba).
The incorporation of cutting-edge technological frameworks, including OTAs, enabled it to enhance the customer experience and broaden its global presence.
In addition, certifications like the Biosphere Seal and the Queer Certificate confirm the Enjoy Travel Group's dedication to environmental responsibility, diversity, and inclusivity, which are the foundation of the company's values.
For this year, the company focuses on enhancing the operational effectiveness of its offices, broadening its range of specialized products, and expanding its global presence.
It will also continue to enhance the ties between the issuing and receiving offices, while exploring new prospects in key markets like Cuba, with the goal of fostering sustainable and ongoing expansion. (Source: Prensa Latina)
