Cuba Única tourist offer in the 2023 edition of the Madrid International Tourism Fair.

Havana, Jan 18 (RHC) The Cuban Minister of Tourism, Juan Carlos García, presented today the novelties of the Cuba Única tourist offer in the 2023 edition of the Madrid International Tourism Fair.

In his Twitter account, he highlighted that the specialized European event is a global reference experience for professionals in the sector as well as an opportunity to learn about the latest world trends.

Juan Carlos García, Cuban Minister of Tourism

The Cuba Única campaign highlights the differences between the country and the rest of the Caribbean destinations, aiming at the main international markets.

The Antillean nation is peculiar for its friendly, attentive, hospitable, happy, proud people, and unique for its tourist offer that includes environments and places, beaches, gastronomy, culture, nature, heritage, history, and security, emphasizing the communication strategy.

The Madrid International Tourism Fair is the global meeting point for tourism professionals and the leading event for the receptive and issuing markets of this market in Latin America. (Source: Prensa Latina)